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How To Make Your Brand Sound 'Human' On Social Media

Luke Brewin (He/Him) avatar
Written by Luke Brewin (He/Him)
Updated over 7 years ago

When done right, social media engagement can help companies be perceived as more β€˜human', increasing positive associations with the brand as a whole.

The most successful and engaging brands on social media are often the ones that are easy to talk to and pleasant in their dialogue.

Like a good conversationalist, a human brand is absolutely awesome when it comes to:

  1. Making people smile πŸ˜ƒ

  2. Listening πŸ’¬

  3. Responding quickly to different inputs ⚠️

  4. Offering advice ✏️

  5. Introducing you to people πŸ‘₯

We have put together a list of top brands that are absolutely amazing at 'talking like humans' on social media, achieving success in their on-going communications. 

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