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Facebook Best Practice

How to get started on Facebook

Luke Brewin (He/Him) avatar
Written by Luke Brewin (He/Him)
Updated over 7 years ago

Overview 

Facebook is the world's largest social networking site. Amongst many features, it allows users to ‘like’, ‘react’, ‘comment’ and interact with brands.

Key Facts 

  • 1.32 billion daily active users 

  • 1.57 billion mobile daily active users

  • Facebook is the second most visited website in the world (behind Google)

How to set up your Facebook profile

Follow these quick and easy steps to create your Facebook profile:

  • Go to www.facebook.com and fill in your details.

  • Confirm your email address. 

  • Find friends/colleagues/target audience

  • Add a profile picture

  • Add a cover photo (optional but recommended!)

  • Make your first post!

How to make your profile stand out

Make your profile stand out from the crowd with these great tips:

  • Profile photo: Use a nice headshot that is 400x400 pixels in size and fits nicely in the Profile Photo box. Choose a profile photo that visually represents you. This image is the icon in every post you make!

  • Cover photo: Use a high-resolution and properly sized image (1500px in width X 500px in height) that further showcases your interests

How to create great posts

Creating the perfect post is key to attracting traffic! Here's some advice on how to do it effectively:

  • Keep it short: A concise post makes an impact. 

  • Use visuals in your posts: Adding a bold image, video, or GIF to your posts adds a touch of personality and leads to higher post engagement rates. 

  • Incorporate relevant hashtags: Hashtags are not just for Twitter! When searching for hashtags that have been used in posts, all of the posts containing that specific hashtag will appear. 

  • Ask questions: Asking questions is an effective way to interact with your audience, bring readers into the conversation, and understand people’s opinions. 

  • Curate and connect with Reactions and Comments: Using the reactions for relevant content and commenting to posts are great ways to maintain a robust Facebook presence. 

Now you're ready to start sharing! There's no time like the present, head over to SoAmpli and share your first post!

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