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How To Harness The Power Of LinkedIn
How To Harness The Power Of LinkedIn
Luke Brewin avatar
Written by Luke Brewin
Updated over a week ago

LinkedIn is a brilliant platform to connect with prospects, customers and industry experts. Because of its highly professional nature, some of us may have hesitations on how to use it. Below, our top tips on how to make the most of it!

1. Be human 

Post about things you care about and that your followers will care about as well. Are you an expert on something? Why not write an article directly on LinkedIn and then ask to share it on your company page? 

2. Don’t be shy with hashtags and visual content 

Yes, hashtags are a #thing on LinkedIn and they are a wonderful way for your prospects to find content relevant to them.

So, never waste an opportunity to use a good hashtag! (But don't go crazy with them either...). And don't forget to add extra emphasis to your posts with a beautiful image.

3. Engage with other people's content! 

Chances are, when you engage with your connections in a meaningful way, they will notice and do the same with you. Linkedin is the place to connect with like-minded business people, prospects, and clients, so make sure you don't waste any opportunity.

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